Who we are

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Fischer-Rosenthal Consulting (FRC) provides global expertise to the hospitality community on property and amenities management, service standards and brand innovation.

Owners, developers, management companies and operators partner with FRC when they want expert advice on how to heighten their offerings and transform their brands to inspire admiration and loyalty. FRC evaluates the product, educates on the needs and expectations of the most discerning clientele, and elevates the transformation process by taking their clients through every step of crafting an exceptional experience.

FRC is an extension of the highly acclaimed Fischer Travel, the originator of the fee-based, membership travel and lifestyle company curating unique, once in a lifetime experiences for the ultra-luxury market for the past 50 years.  FRC was founded by Stacy Fischer-Rosenthal, President of Fischer Travel, working in partnership with Dee Branciforte, a Vice President at Fischer Travel.

Their personal years of experience in hospitality and long-standing relationships with both clients and industry partners are the cornerstone to what differentiates FRC from other hospitality consulting services.


“It was a pleasure and privilege to work with FRC over the last 12 months with the goal to gain greater customer insight with current Aman guests and to understand future Aman guest needs. The work submitted had great detail, outstanding primary research and provided us with many useful ideas on how to move forward into our next cycle on the Aman journey.”